In the Weeds Episode #37: Beers Away
May 17, 2022
Meet Tory Nelson. Tory is tearing up the craft beer scene in Colorado. Learn the ins and outs of owning the most draft lines in Colorado!
In the Weeds Episode #36: Building Your Dream Team
April 29, 2022
Today I have a guest Michel Falcone. We're gonna talk about building your dream team. Well, most companies are complaining that they are short-staffed let's talk about what you can do about it. Michel Falcone owns restaurants in Canada and is expanding very quickly. He is expanding and building amazing teams at each location. He is going to drop some amazing knowledge on team building. Enjoy
In the Weeds Episode #35: Are Freebies Killing Your Business?
March 25, 2022
Are freebies killing your business? Is it training your guests to only shop with when you have coupon? There are many operators that are dead set against offers. Most operators don't want to discount a single thing. I'll jump into when you shouldn't and when you should in this episode.
In the Weeds Episode #34: Guest Kristjan Kristjansson Talks About Re-Branding
March 7, 2022
You can't rebrand your restaurant unless you know how to run a restaurant to begin with. Well my guest in this episode, Kristjan Kristjansson, knows how to do both very well! Kristjan is up north in Canada and took his family's decades-old restaurant and totally re-built it. For those of you afraid of change you really need to listen to Kristjan's story. We went a bit longer than normal, but it was so worth it.
In The Weeds Episode #33: Guest Bart Hubbuch from Memphis Seoul
February 16, 2022
Today's guest is Bart Hubbuch. Bart has a great success story. This is Bart's first go-around in the restaurant industry. Let's find out how he's doing four years in. Bart is the owner of Memphis Seoul in Brooklyn. His fusion concept merges Korean and southern cooking. Bart has some great advice for even seasoned Restaurant owners.
In the Weeds Episode #32: Expense vs Investment
February 7, 2022
This is a very common mistake that's lots of business owners make, especially restaurant owners. I don't blame them, we are taught to watch expenses. The restaurant industry is a tough industry to make money in. There's always a knee-jerk reaction when it comes to where money is going. However many restaurant operators have it wrong. They are treating an investment as an expense. And when you cut this expense you hurt the guest and future sales. What's the saying, “Pennywise dollar foolish”. Check out my latest episode of In The Weeds it might change your mindset.
In the Weeds Episode #31: Controversial Way to Lower Labor Cost
February 2, 2022
I seem to get flack for this technique I use to control labor. It's a very untraditional way of cutting labor in the restaurant industry. But once restaurant operators try it they come back and thank me.
In the Weeds Episode #30: Give Them Something
February 2, 2022
Let's talk marketing in this episode. Again everything you do is marketing. In the short episode, I'll talk about something that's super important. You probably already know it. But you have to hear it again.
In the Weeds Episode #29: Your Reputation
January 24, 2022
Imagine a group of thirsty runners are standing outside of your brewery and not one single one wants to have a beer with you. And it's not because you have terrible beer. It's because you have terrible community involvement.
In The Weeds Episode #28: Is Your Business Listed Here
January 7, 2022
I swear some businesses still use smoke signals for marketing. From no website, unclaimed business listings to no social media. But most of us know the importance of these and we are doing some of them. And yes it's tough to keep up. That's why you really should listen to this episode. There is one online business listing that most of you are not on. I'll reveal all in this short 11-minute episode.
